Berson & Associates

17591 Carriage Lamp Way
Morgan Hill, CA 95037

ph: 408-776-3722
fax: 408-778-0460
alt: Stronger Medical Instruments

Type of Company   Assignment

StartupServe as interim CEO/COO

Develop e-commerce strategies
Write business plans and presentations
Raise funding
Set up all aspects of company structure,. Growfrom 3 to 30+
Obtain initial order for > $100M ( Largest in history of industry)
Hire Permanent CEO, CFO, VP Sales and support staff
WebWrite Business Plan

Obtain additional seed funding
EmergingServe as acting Co-Chief Operating Officer

Raise the pre-money value of the company by a factor of at least two over a nine month period
Develop four products which passed testing for sale in Europe
Participate in the selection and hiring of a new CEO to replace the acting CEO
Source and participate in the hiring of a new Vice President of Engineering
Select and train an internal individual for the role of Chief Operating Officer
Introduce formal engineering specification and documentation to the company
Pair down the company based on laying off long time non-performers
Increase the engineering resources in the company by a factor of two in quality and quantity through the use of highly skilled outside consultants
Introduce weekly corporate staff level reporting system encompassing all aspects of the companies operations
Hold weekly staff meetings to review the reports and action items
Begin  negotiations for a trade journal article
Lead the oorganizing due diligence material for a fund raising of $8M.
Through formal and informal training raise the level of performance of numerous individuals in the company including the acting CEO
Go wherever there was or was going to be trouble in the company and handle it
Shift the culture in the company to be more results oriented
Resolve founder/management difficulties which make it impossible to grow the company
Streamlinedoperations to generate about $1M in cash from receivables
Reoriente market strategy
Direct sales and marketing meetings to create focus for growth

 


     


    Copyright 2009 Berson & Associates. All rights reserved.

    Web Hosting by Yahoo!

    17591 Carriage Lamp Way
    Morgan Hill, CA 95037

    ph: 408-776-3722
    fax: 408-778-0460
    alt: Stronger Medical Instruments